Formly

Formly is a modern form-building platform designed to eliminate the friction of starting from a blank page. It empowers teams to create polished, high-converting forms by leveraging the power of AI agents like Claude, ChatGPT, Cursor, Codex, and OpenClaw. Instead of manually designing every field and flow, users can simply describe the outcome they want in a chat interface, and Formly's integration with these agents generates a complete, functional form in seconds. The core value proposition is speed and intelligence: you tell the AI what you need, and it handles the structure, questions, and logic. Once generated, every form opens in a full visual editor where users have complete control. This editor supports drag-and-drop blocks, multi-page flows, conditional logic, answer piping, file uploads, signatures, ratings, and custom branding. Formly is purpose-built for teams who need qualified leads, screened applicants, honest feedback, or event signups without the overhead of traditional form builders. It is GDPR compliant and hosted in Europe, ensuring data privacy and security. The platform also provides robust analytics, submission management, webhooks, email notifications, and an API for deep integrations. Whether you are a startup founder screening candidates, a product manager collecting beta feedback, or a marketer qualifying leads, Formly offers a seamless workflow from ideation to data collection, all while letting you fine-tune every detail. It is designed for anyone who values efficiency and wants answers, not just forms.

AI-Powered Form Generation

Formly redefines the form creation process by integrating directly with leading AI agents such as Claude, ChatGPT, Cursor, and Codex. Instead of manually building a form from scratch, you simply describe the desired outcome in natural language. For example, you can say "Create a feedback survey for our beta users" or "Build a job application form with a resume upload." The AI agent then analyzes your request and generates a complete form with relevant questions, field types, and a logical page flow. This feature drastically reduces setup time and ensures that the initial draft is aligned with your goals. After generation, you retain full control to review, edit, and refine every aspect of the form in the visual editor.

Comprehensive Visual Editor

Every form generated by Formly opens in a powerful visual editor that provides full control over the design and functionality. This is not a locked template; you can change anything or go far beyond what the AI initially built. The editor features drag-and-drop blocks that allow you to add, remove, or rearrange elements with ease. It supports multi-page flows for splitting longer surveys into focused steps, conditional logic to show or hide questions based on previous answers, and answer piping to personalize the experience. You can also add a wide range of field types, including text inputs, signatures, ratings, file uploads, dropdowns, matrices, and phone fields. A real-time preview ensures you see exactly how your form will look to respondents.

Data Privacy and Compliance

Formly is built with a strong focus on data privacy and security. All data is hosted in Europe, making it GDPR compliant by default. The platform does not use cookies or track your form responses, ensuring that respondent data remains confidential and under your control. This is a critical feature for businesses that handle sensitive information, such as job applications, customer feedback, or lead generation forms. By prioritizing compliance, Formly allows teams to collect data with confidence, knowing they meet regulatory requirements without needing additional configuration or third-party tools.

Seamless Integrations and Workflow

Formly ensures that the answers you collect do not sit idle in a dashboard. The platform offers robust integration capabilities to pipe submissions directly into your existing workflow. Available now are webhooks, which push every submission to any service that accepts them the moment they arrive, eliminating the need for polling or middlemen. Additionally, Formly provides a REST API and MCP support, allowing your AI agent to fetch and summarize responses for you. Upcoming integrations include direct connections to Notion, Zapier, and Make, enabling connections to thousands of apps without code. This feature ensures that your data flows seamlessly into your CRM, database, or other tools.

Lead Qualification and Generation

Marketing and sales teams can use Formly to build high-converting lead generation forms that qualify prospects automatically. By describing the goal, such as "I need to capture qualified leads for a SaaS product," the AI generates a form with strategic questions, conditional logic, and scoring fields. The visual editor allows for custom branding and embedding on landing pages. Submissions are then pushed via webhooks to a CRM, ensuring that no lead is missed. The analytics dashboard provides insights into completion rates and drop-off points, helping teams optimize their funnel.

Job Applicant Screening

HR teams and recruiters can streamline the application process with Formly. By asking the AI to "Build a job application form with a resume upload," the platform creates a multi-page form that collects personal details, work history, and a file upload for CVs. The editor allows for adding signature fields, rating questions for skills, and conditional logic to show different sections based on the role. All submissions are securely stored in Europe, and webhooks can send new applications directly to an ATS or HR database. The analytics help track the number of applicants and completion rates.

Customer Feedback and Surveys

Product managers and customer success teams can leverage Formly to collect actionable feedback. A simple chat prompt like "Create a feedback survey for our beta users" generates a form with rating scales, open-ended questions, and multi-page flows for detailed responses. The answer piping feature personalizes follow-up questions based on previous answers, making the survey feel relevant. The platform's analytics provide a summary of responses, average ratings, and common themes, which can be fetched by an AI agent for quick insights. Data is hosted in Europe, ensuring compliance with privacy regulations.

Event Registration and Signups

Event organizers can use Formly to manage registrations efficiently. By describing the event, such as "Create a signup form for a webinar," the AI generates a form with fields for name, email, phone, and preferences. The visual editor allows for adding custom branding, file uploads for materials, and conditional logic for different ticket types. Multi-page flows can separate personal details from session selections. Submissions are collected in real-time, and webhooks can integrate with email marketing tools to send confirmations and reminders. The platform's analytics provide a clear view of attendee counts and demographics.

How does Formly generate forms using AI?

Formly connects to popular AI agents like Claude, ChatGPT, Cursor, and Codex through a one-time setup. After connecting your preferred agent, you simply describe the outcome you want in natural language, such as "Create a job application form with a resume upload." The AI analyzes your request and generates a complete form with appropriate questions, field types, and page flow. You can then review and refine the form in the visual editor before publishing. This process takes seconds and eliminates the need to start from a blank page.

Is my data secure and compliant with regulations?

Yes, Formly prioritizes data security and compliance. All data is hosted on servers located in Europe, making the platform fully GDPR compliant. Formly does not use cookies or track your form responses, ensuring that respondent data remains private and under your control. This is particularly important for forms that collect sensitive information, such as job applications or customer feedback. You can collect data with confidence, knowing that you meet regulatory requirements without additional configuration.

Can I customize the look and feel of my forms?

Absolutely. Every form generated by Formly opens in a full visual editor that gives you complete control over design and functionality. You can change any element the AI built, or start from scratch. The editor supports custom branding, including your logo, colors, and fonts. You can also add drag-and-drop blocks, create multi-page flows, and use conditional logic to personalize the experience. A real-time preview ensures you see exactly how your form will appear to respondents before you publish it.

How can I integrate Formly with my existing tools?

Formly offers several integration options to ensure your data goes where it is needed. Currently, you can use webhooks to push every form submission to any service that accepts them, such as your CRM or database, the moment they arrive. The platform also provides a REST API and MCP support, allowing your AI agent to fetch and summarize responses. Upcoming integrations include direct connections to Notion, Zapier, and Make, which will enable you to connect to over 5,000 apps without any coding. These integrations ensure that answers flow seamlessly into your workflow.